A Few Ways To Really Alienate People on LinkedIn

by | | LinkedIn, LinkedIn Marketing, Social Media Marketing

Alright, I’m going to just start out with my own pet peeve so you can see what I’m talking about here. Then I’ll show you some other ways to become really unpopular and annoying on LinkedIn. But to get the ball rolling in the right way, let me just unveil my number...

A Short Course in How to Use LinkedIn for Business

by | | LinkedIn, LinkedIn Marketing, Social Media Marketing

LinkedIn is the top business networking platform bar none! As of the writing of this article, there are over half a billion LinkedIn users. Unlike some other social media platforms, Twitter for instance, virtually all of these over five hundred million accounts on...

You Should Be Doing This Monthly on LinkedIn!

by | | LinkedIn Marketing

If you use LinkedIn actively, you need to be doing a few things monthly in order to maximize your benefits from the platform. These have to do with maintenance of your contacts and your profile, as well as making sure your profile shows you in the best light. In this...

What and What Not to Include in Your LinkedIn Profile

by | | LinkedIn Marketing

Every hear the phrase, “TMI” or “too much information”. Every now and then I’ll read someone’s profile where I feel like they’ve included too much. Now, frankly, it’s usually the reverse. Normally, if there’s a content problem with a profile, it’s that the user has...

Three Mistakes You’re Making With Your LinkedIn Profile

by | | LinkedIn Marketing

When it comes to marketing on LinkedIn, the number one most important part of the process is getting your profile right. What I mean by that is the following. 1. You want your profile to be complete. 2. You especially want your profile to pre-sell you!I see a lot of...

Is LinkedIn Facing Competition from Facebook?

by | | LinkedIn Marketing

On the surface, it seems that LinkedIn and Facebook are polar opposites. LinkedIn is a professional, work-based app that people use to network and find jobs. You don’t post your pictures from your latest vacation on LinkedIn, as you do on Facebook, and you don’t post...