What and What Not to Include in Your LinkedIn Profile

Every hear the phrase, “TMI” or “too much information”. Every now and then I’ll read someone’s profile where I feel like they’ve included too much. Now, frankly, it’s usually the reverse. Normally, if there’s a content problem with a profile, it’s that the user has not included enough information. Their profile summary isn’t long enough … Read more…

Four Ways to Make Your LinkedIn Profile Excellent!

Your LinkedIn profile is the central core of any LinkedIn marketing strategy. LinkedIn, after all, is really not much more than a massive Chamber of Commerce meeting online. And, you can look at your profile as a combination of your five-minute elevator speech and your business card all rolled into one. Get your profile right, … Read more…