Four Ways to Make Your LinkedIn Profile Excellent!

Your LinkedIn profile is the central core of any LinkedIn marketing strategy. LinkedIn, after all, is really not much more than a massive Chamber of Commerce meeting online. And, you can look at your profile as a combination of your five-minute elevator speech and your business card all rolled into one. Get your profile right, … Read more…

Why Endorsements, Skills, and Recommendations Matter on LinkedIn

A lot of LinkedIn users that I see online have great profiles, with a few exceptions. Those exceptions are often the following: They are weak in endorsements Recommendations Skills Often all three. It’s like the three elements above are the step children of the various fields that make up a complete LinkedIn profile. Here’s why … Read more…